DIGITAL MARKETING

Digital Marketing Agency Newcastle

Whilst you may have a great business idea, product or service, without effective marketing and PR, no one will know you exist. Our digital marketing agency Newcastle team at Hack Communications are leaders in the field with a big focus on planning, digital strategies and realistic outcomes. We create and build unique campaigns utilising updated and relevant services, as well as with an informed online marketing and digital advertising approach.

Our services are continually aiming for long term success for your business rather than quick, vanity metrics without substance, evidence and informative opinions to back these metrics up (such as likes). We understand that no two online advertising campaigns should look alike. Every campaign we implement is determined on an individual basis and comes down to our client’s goals and objectives. These objectives are primarily related to the businesses industry, customer demographics, psychographics, locations, and so much more.

We do not use a one size fits all approach as your business, while it may have the same products or services as your competitors, should have a point of difference. Our Hack Communications Digital Agency Newcastle team will be able to establish with you and work with to create results for your business.

Our Digital Advertising Newcastle Services

Content marketing

You’ve heard it once, and you’ll hear it again … content is King and more so digital content is king, so content marketing is the entire empire. Hack Communications create and disperse engaging, unique and innovate content to position your business as a leader in the industry and the go-to from your online presence.

Hack Communications Newcastle Digital Advertising team provide your audience and customers with useful and engaging content, which can assist in building databases. You are then able to market your business on other platforms (such as Email Marketing). Content marketing can have the highest return on investment for your business when done correctly and most strategically.  

Advertising Agency Newcastle NSW - Campaign management

Working with the Hack Communications digital marketing team means you’re working with certified Google Partners. Our team prides its self on creating a relationship based on transparency, honesty and involvement; you are the one that knows your business inside and out. It would be a missed opportunity for us not to utilise your knowledge of your business and industry to get the best result and return on investment for you.

A managed campaign with Hack Communications will help your business attract and convert visitors through the use of keywords you want to target. Campaign management through Hack Communications is one of the fastest ways to accelerate your online sales or conversion to an enquiry into your services. Our team set up and manage multiple campaigns for small local businesses right through to multinationals alike.

Email marketing

Done effectively email marketing is one of the best resources you have available. Email Marketing can improve customer retention, increase customer enquiries and boost the overall sales of your product or services.

The most challenging part of email marketing is knowing when and how to market to your list of customers, without becoming annoying to your customer list and before they unsubscribe. Our digital marketing team understand the need for creating seamless designs, which are developed and optimised to ensure you are getting the most out of your email marketing strategies.

PR Agency Communications strategy - Newcastle

Hack Communications understands the importance for a business to have a clear communications strategy. Whether that be traditional media, your social media platforms, website or enquiries to the business itself. The Hack Digital Marketing team develop simple and effective communication strategies which translate into actionable plans and tactics. These plans ensure your key objectives are delivered at all times and communications between the business and its customers, is consistent and effective in portraying the businesses values.

Creating a Hack Communications strategy for your business is a valuable asset as we will work with you to develop clear goals, objectives, strategies and tactics. As well as key messaging to ensure you are continually communicating effectively and efficiently.

Search Engine Marketing

Hack Communication’s digital marketing Newcastle team have a thorough understanding of Search Engine Marketing (SEM). SEM is the practice of marketing a business through search engines using paid advertisements that appear on the results pages of search engines such as Google and Bing.

It is advantageous to utilise SEM, its greatest strength compared to other forms of marketing is that it offers your business the opportunity to put ads in front of motivated customers. These are customers who are potentially ready to buy your product or service at the precise moment they click onto an ad.

This is a critical aspect of your marketing mix as no other advertising medium can do this, SEM is so effective and a compelling way to grow your business. SEM is performance-based, businesses campaigns will be optimised daily to ensure that your overall spend is managed and your click-throughs and conversions are up.

Our digital marketing team works closely with our SEO services and Google AdWords pay per click team to undertake an extensive analysis on your business, competitors and accompanying keywords. The team then develops a campaign that will deliver results for your business. Keyword research and analysis is critical for SEM and how you differentiate yourself from your competitors is crucial when undertaking advertisement on search engines.

Social Media Marketing

Social media is now a dominant force in marketing for businesses. If you have used Facebook or Instagram recently, you will have noticed the substantial amount of both advertising and sponsored content, that now appears in your feed.

Hack Communications does not believe that all businesses will benefit from a social media strategy or presence. Still, when we identify that an opportunity exists, you can be sure that we will put an effective system in place for success.

Quite unlike the name, social media does not socially serve businesses; yes, it can open conversations with potential customers. Still, the bottom line is a social manner, yes, it can open conversations with potential customers, but the bottom line is that you want to see a return on your investment. Whilst both Instagram and Facebook offer a comprehensive ad platform, all too often, businesses are throwing money at the website through boosts or suggested advertisements. These are highly ineffective and lack proper research, targeting and in turn, results.

The beauty of advertising through social media is the sheer ability to target your audience and retarget these same, well-defined people. The data that can be generated through a single campaign can be mind-boggling, and when appropriately utilised, create opportunities beyond a single interaction.

Working with the Hack Communications team will ensure effective use of your budget as well as creating a campaign that drives a return. Hack Communications offers several social media packages to suit businesses of all sizes. Remember the most challenging part of social media is consistency, if you are not willing to invest the substantial time a significant social media presence requires, or pay someone to do it then its best to avoid in our opinion.

If you are interested in working together...

Search Engine Marketing

Hack Communication’s digital marketing Newcastle team have a thorough understanding of Search Engine Marketing (SEM). SEM is the practice of marketing a business through search engines using paid advertisements that appear on the results pages of search engines such as Google and Bing.

It is advantageous to utilise SEM, its greatest strength compared to other forms of marketing is that it offers your business the opportunity to put ads in front of motivated customers. These are customers who are potentially ready to buy your product or service at the precise moment they click onto an ad.

This is a critical aspect of your marketing mix as no other advertising medium can do this, SEM is so effective and a compelling way to grow your business. SEM is performance-based, businesses campaigns will be optimised daily to ensure that your overall spend is managed and your click-throughs and conversions are up.

Our digital marketing team works closely with our SEO services and Google AdWords pay per click team to undertake an extensive analysis on your business, competitors and accompanying keywords. The team then develops a campaign that will deliver results for your business. Keyword research and analysis is critical for SEM and how you differentiate yourself from your competitors is crucial when undertaking advertisement on search engines.

Social Media Marketing

Social media is now a dominant force in marketing for businesses. If you have used Facebook or Instagram recently, you will have noticed the substantial amount of both advertising and sponsored content, that now appears in your feed.

Hack Communications does not believe that all businesses will benefit from a social media strategy or presence. Still, when we identify that an opportunity exists, you can be sure that we will put an effective system in place for success.

Quite unlike the name, social media does not socially serve businesses; yes, it can open conversations with potential customers. Still, the bottom line is a social manner, yes, it can open conversations with potential customers, but the bottom line is that you want to see a return on your investment. Whilst both Instagram and Facebook offer a comprehensive ad platform, all too often, businesses are throwing money at the website through boosts or suggested advertisements. These are highly ineffective and lack proper research, targeting and in turn, results.

The beauty of advertising through social media is the sheer ability to target your audience and retarget these same, well-defined people. The data that can be generated through a single campaign can be mind-boggling, and when appropriately utilised, create opportunities beyond a single interaction.

Working with the Hack Communications team will ensure effective use of your budget as well as creating a campaign that drives a return. Hack Communications offers several social media packages to suit businesses of all sizes. Remember the most challenging part of social media is consistency, if you are not willing to invest the substantial time a significant social media presence requires, or pay someone to do it then its best to avoid in our opinion.

If you are interested in working together...

Things we've created.